Live Class
Advanced Digital Marketing Analytics
4 Lessons
4 Weeks (Weekends)
Description
Gain expertise in digital marketing analytics and learn how to make data-driven decisions. This course covers attribution models, data visualization, and AI-driven marketing insights to help you maximize your marketing efforts.
📅 Course Duration: 4 Weeks (Weekends)
📍 Upcoming Batches: April, September
🎓 Live Interactive Classes with Analytics Experts
📈 What You Will Learn:
✅ Digital analytics fundamentals & key performance metrics
✅ Attribution models & customer insights
✅ Data visualization using Google Data Studio & Power BI
🔥 Practical Hands-on Experience
📜 Get Certified & Elevate Your Career
💡 Reserve Your Spot Now!
Seasons: April, September
Course Outline
* Importance of Data-Driven Marketing
* Google Analytics (GA4) & Tag Manager
* Understanding KPIs & Metrics
* Google Analytics (GA4) & Tag Manager
* Understanding KPIs & Metrics
* Multi-Touch Attribution Models
* Customer Behavior Analytics & Segmentation
* Cohort Analysis & Funnel Tracking
* Customer Behavior Analytics & Segmentation
* Cohort Analysis & Funnel Tracking
* Google Data Studio & Power BI Basics
* Custom Reports & Dashboards
* Tracking Performance & Reporting
* Custom Reports & Dashboards
* Tracking Performance & Reporting
* Predictive Analytics & Machine Learning in Marketing
* Experimentation & A/B Testing with Analytics
* Measuring ROI & Business Growth Impact
* Experimentation & A/B Testing with Analytics
* Measuring ROI & Business Growth Impact